About Us
Zevar — the Sanskrit word for jewellery — is more than just a name. It’s a promise. A promise of craftsmanship, intention, and stories worn close to the skin.
Zevar by COKO Jewellery was born at the intersection of three very different journeys — and one shared obsession with beautiful things.
Where It Began:
Kshitij and Shikhar Mittal are brothers who spent years navigating the worlds of investment banking, business strategy, and education.
Kshitij, an alumnus of the London School of Economics and IIT Delhi’s Department of Management Studies, built his Investment Banking career moving billions across Citi , Blackstone and Credit Suisse before turning his focus to building homegrown Indian brands.
Shikhar, trained in business management at SDA Bocconi, channelled his energy into operations and growth across multiple ventures in Education sector and under the Incmett Global umbrella.
Jewellery? It was never the plan.
That changed the day they met Sagrika Choudhary.
The Spark
Graduate from Shaheed Bhagat Singh College and former Senior Audit Assistant at Deloitte India, Sagrika wasn’t your typical finance professional. She dreamt in designs. She lived in aesthetics. Jewellery wasn’t just a passion — it was a language she’d been speaking her whole life. Jewellery wasn’t her hobby. It was her heartbeat.
Her vision was clear: Indian ethnic brass jewellery, made with soul, styled for today’s woman. When she shared it, Kshitij and Shikhar didn’t just listen — they believed.
The Team
Today, Zevar runs on the strength of three distinct superpowers working in perfect harmony:
Kshitij brings the market to life. From production floors to sales strategy, he ensures that every collection doesn’t just exist — it arrives, with intention and impact.
Sagrika is where the magic lives. Every design, every photograph, every scroll-stopping moment on your feed — that is her. She doesn’t just create content; she creates feeling.
Shikhar is the architecture beneath it all. The financial rigour, the operational precision, the quiet confidence that lets a brand dream bigger without losing its footing.
Together, they are proof that the best things are built when passion meets discipline, and creativity meets craft.
What We Stand For:
Zevar is proudly rooted in India. Our jewellery is made in the workshops of Jaipur, Mumbai, and Kolkata — cities where artisans have shaped brass and metal into heirlooms for generations. We partner with these hands. We honour their knowledge. And we carry their craft into the wardrobes of women who know that what they wear says something before they ever speak a word.
We chase the latest trends. We obsess over quality. And we believe that the right piece of jewellery doesn’t just complete an outfit — it tells your story.
Welcome to Zevar by COKO. Wear it with pride.
The COKO Jewellery Story
At COKO Jewellery, we believe that true beauty should have a soul. Our collections are more than just fashion accessories; they are a living tribute to India’s rich cultural heartbeat and a celebration of traditional jewellery reimagined for the modern woman.
Handcrafted Heritage & The Art of Brass
We specialize in exquisite handcrafted brass jewellery, working closely with the finest artisans from across the diverse landscapes of India. From the intricate patterns of Kashmiri Jhumkas to the bold silhouette of a statement Kundan necklace, every piece is a masterpiece of "Make in India" excellence. By bringing ancient metal-smithing techniques into the contemporary world, we ensure that the legacy of our ancestors remains a part of your daily style.
Supporting Local Hands: Our Commitment
We are proud supporters of the ODOP (One District One Product) initiative by the Government of India. Our mission is deeply rooted in preserving the heritage, culture, and local artists of our nation We have our manufacturing setup Pan-India. By focusing on regional specialties from Jaipur in North to Chennai in South, & Kolkata in East to Mumbai in West —whether it's the delicate filigree of a locket, the rhythmic clink of handcrafted bangles, or the symbolic weight of a traditional ring—we empower the local hands that keep our artistic traditions alive.
Why Choose COKO?
Whether you are searching for the perfect pair of American Diamond earrings to complete a festive look or a contemporary Brass Pendant Set for everyday wear, COKO Jewellery delivers handcrafted excellence. We honour the past by sustaining artisan livelihoods, and we celebrate your future by providing timeless pieces that tell a story.
Experience the evolution of Indian craftsmanship. Explore COKO Jewellery—where tradition meets your unique style.
Since 2024